Showing posts with label DHL. Show all posts
Showing posts with label DHL. Show all posts

Tuesday, May 19, 2009

Dissecting some Ads

As part of one of our courseworks at class, I had to perform a qualitative analysis on how certain service companies have communicated through T.V. Ads of their service offering, positioning and also the content of the Ad. The Ads that I opted for entailed - Virgin Mobile (Telecommunication Service Firm), Shaadi.com (Matrimonial Web portal Service Firm) and DHL (Courier Service Company). The next few posts would encompass the details of the study.